
Makaan.com is an online real-estate portal, committed to helping users make wise and profitable decisions related to buying, selling, renting and leasing of properties, in India.
How comprehensive is your site when compared to other Real Estate Property Sites of India as shown below?
- www.realestateonline.in/
- www.99Acres.com
- www.realestateindia.com/
- www.propertywala.com/
- www.ibef.org/industry/realestate.aspx
- www.indiaproperties.com/
- www.indiahousing.com/
- www.indiaproperty.com/
- www.indianground.com/
Makaan.com provides users with a superior experience by making the entire process of finding properties easier, faster, secure and more accurate. For buyers, Makaan.com offers a large number of property options, while for the sellers; it provides better reach than ever before, ensuring an advanced user experience for both types of audiences.
Makaan.com has recently introduced an Advisory Services for its users. The service includes real estate trend reports christened “MakaanIQ” aimed to be the real estate guide in India. Starting with Delhi/NCR, MakaanIQ will be a series of comprehensive property trend reports. A regular feature, the report would highlight all the major trends on the real estate activities in major Indian cities.
What makes your site special or apart (how different) from other sites already existing?
Makaan.com’s USP is our consumer focus. All our products and services are made keeping consumer needs in mind. Sounds clichéd but we actually practice it.
To start with, an important differentiator is the name “Makaan.com”. Makaan is the most commonly used word among Indian real-estate fraternity (property seekers and property sellers). The name Makaan has a very high recall and is referred by most Indians for a Dream House.
We believe that the needs and concerns of Individuals, Brokers, and Builders are different and provide them a common platform for realizing maximum benefits from real-estate. Our product offerings for the three consumers are different. Please check http://www.makaan.com/property/advertising-solutions.php for more details.
Makaan.com gives customers complete control through easy to use interfaces & web 2.0 features that can help them identify, filter and contact potential buyers and sellers for properties in the shortest possible time. We have launched several innovative products like:
- Property rating system http://www.makaan.com/makaanrating : First of its kind in the Indian online real estate industry, this unique feature allows property seekers to rate the properties on the basis of usefulness of the listings. This system, apart from helping users select most accurate property listings in the shortest possible time, also discourages advertisers to display incorrect information. Property seekers are immensely benefiting from the Makaan Rating System. A regular property search normally results into hundreds of matching properties and seekers may not have the time to go through all of them. This is where Makaan Rating helps; it puts them in touch with advertisers who have displayed correct information, which is determined by the higher number of stars on the listings. As a result, the chances of property seekers interacting with sellers displaying correct information increases dramatically, which is a step in the right direction for the entire online realty marketplace
- Makaan Mobile application http://www.makaan.com/mobile : Makaan mobile application is India’s 1st pure SMS-based Real Estate Mobile Application. Makaan Mobile provides an attractive alternative to property sellers who currently need to log on to the Internet either to list their property or to view responses from interested buyers. Harnessing the power of SMS, the Makaan Mobile application is compatible with almost all GSM models, and will cater to a subscriber base close to 200 million in India alone, which is almost 4 times the size of the Internet consumer base. With this application, Makaan.com becomes the first online property site to have launched a pure SMS based product. The website aims at making property buying and selling effortless and non-technical for the user. Ease of use, and mobile convenience are the cornerstones of success for Makaan Mobile.
- Click Pay Banner http://www.makaan.com/clickpay : This unique creative allows the property seller to list multiple properties at one go. This creative can be targeted to a particular city / locality where the property is located. The seller is charged only when the property seeker clicks on the advertisement making it a complete ROI driven product. Currently no other online real estate company in India offers this product.
- Smart Broker Banner http://www.makaan.com/smartbroker : This unique banner allows the property agent to brand himself or his company among property seekers. This banner can be targeted to a particular city / locality where the agent is operating. The agent can advertise by putting his photograph or the logo of his company in the banner. This is an important branding tool to establish identity; which is so very essential in the broking business.
How much does it cost to Post a Listing on Makaan.com?
Posting a listing on Makaan.com is similar to placing a classified ad in a newspaper. Like newspapers, Individuals, Agents and Builders purchase these listings. Property agents & builders typically buy multiple listing packs, and the rates vary depending on how many listings have been bought. We have two types of listings i.e., basic listing & fast response listing. The fast response is richer in feature and gets approximately 7 times more responses compared to basic listings. Please check http://www.makaan.com/property/choose-listing.php for details. For individuals the basic listing is priced at Rs.250 per listing and the fast response listing is priced at Rs.900 per listing. For agents and builders we have special packs, check http://www.makaan.com/listing for detailed costing.
The property seekers can give their property requirements to us, or set alerts on the search string that matches their requirements. Makaan.com sends weekly updates through E-mail and SMS to the seekers so that they are made aware of the new properties made live on the site matching their requirements. For property sellers, Makaan.com is a convenient real estate advertising option, as they get instant updates when buyers want to contact them either through SMS or E-mail, which is a free service. The advertisers can also choose from a variety of advertising options, which can be purchased online or through the extensive sales structure of Makaan.com.
Aditya Verma
Business Head Makaan.com












Makaan.com is getting really popular these days has to be one of my favorite sites…
Makaan.com is a good protal but the management is too poor because they have closed their operations in north india expect delhi.
And left their clients in darkness by taking payments against space selling. One of the example is “Here We are, payment given but the products are not activated and services are too poor”
Lets see, what this commentsdo, is it enough or it can reach the actual people or its a wastage to leave a comment on this site
9216000010
9872579000
How many properties are listed? Is free listing (Trial) is possible? If Free not possible then the cost for Advertising.
FREE listing is for limited period so wht will be the cost for advertising on this site?
limited Basic listings FREE on registration.
For individuals the basic listing is priced at Rs.250 per listing and the fast response listing is priced at Rs.900 per listing. Explain?
2-1/2 STOREY 500 SQ. YDS, NORTH EAST FACING, VERY GOOD CONSTRUCTION, FREEHOLD ,REASONABLE PRICE, GOOD LOCATION.
CONTACT: 26316577, 26316578
MR. GULSHAN NAYYAR : 9810011735 MR. PUNEET NAYYAR: 9811046119
SALE PROPERTY IN NEW FRIENDS COLONY , DELHI ( INDIA)
SINGLE STOREY 300 SQ. YDS, GOOD LOCATION,
FREEHOLD ,REASONABLE PRICE.
CONTACT: 26316577, 26316578
MR. GULSHAN NAYYAR : 9810011735 MR. PUNEET NAYYAR: 9811046119
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