Google Webmaster is a tool provided by Google, which provides information on how Google sees your website. This tool provides information on how your website pages are indexed, any errors in your website etc.
Here is the features of this tool and how to use this tool:
1) Login in to Google Webmaster using your google id.
2) Type your website address and click on add site.
3) Once your site is added. You need to verify your website. This is needed to verify whether the website is owned by you.
4) You can verify your website in two ways
- By adding a meta tag
Copy the meta tag and paste it in your website’s home page in the first section of the page. - By Uploading an HTML File
Create an HTML file with the verification name given below and upload it to your website.
5) Once your website is verified, you will see the tick mark.
6) Select your verified website, you will see the overview status of your website like
- When google bot last crawled your website?
- how google has indexed your website?
- Web crawl status
7) Diagnostics > Web Crawl: This section shows the information about any errors which occured when google crawlers were accessing your site.
8 ) Diagnostics > Mobile Crawl: This section shows crawl status of website’s which are created of mobile phones.
9) Diagnostics > Content Analysis: This section provides information about any content issues like duplicates or missing data, any mistakes with the title tags like duplicate title tags, or meta descriptions etc in your website.
10) Statistics > Top Search Queries: This section provides information about the top 20 search queries in which your website appeared in Google and the position in which the website appeared.
Top Clicked Queries: This section provides information about the top 20 search queries through which users reached your website and the position in which the website appeared.
You can also sort the results according to location, month.
11) Statistics > What Googlebot sees: This section provides statistical information on how Googlebot sees your website.
12) Statistics > Crawl Stats: This section provides statistics of the pages which are crawled for indexing in Google and PageRank of all crawled pages in your website.
13) Statistics > Index Stats: This section provides information on how your website is indexed by Google, which pages are indexed, and the other websites which provide links to your site.
14) Statistics > Subscriber Stats: This section provides information on the number of users who have subscribed to the feeds, only if your website provides feeds to its contents.
15) Links > Pages with external Links: This section provides the number of external links to your website pages i.e, Any other websites which link to your website pages is provided.
16) Links > Pages with internal Links: This section provides the number of internal links to your website pages i.e, the pages from your website providing links to other pages in your website.
17) Links > SiteLinks: These are the additional links to the site contents provided by google, to help users easily navigate in your website.
18) Sitemaps > Add Sitemap: You can create a sitemap of your website and submit it to google , so that google knows about the webpages in your website.
19) Tools: In this section you can generate and analyse robots.txt, set the crawl rate for your website to be crawled, enhanced image search etc.
The below video presentation shows how to add your website to Google Webmaster Tool and the features of Google Webmaster Tool.
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